Blog | TechTent Marketing

Nov 144 min read

What Successful Tech Companies are doing in Marketing for 2023.

As technology marketing experts, we work with a variety of technology businesses around the world - from software dev shops, systems...

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Jun 5, 20233 min read

The Power of Mobile Apps: Why Your Monetisation Strategy Matters

In the rapidly evolving world of mobile apps, new developments have emerged as essential tools for businesses and consumers across...

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Jun 5, 20233 min read

Simplifying Marketing Processes: Automation for Mid-sized IT Systems Integrators and Consultancies

In today's digital landscape, marketing automations have become indispensable tools for businesses across industries. This holds...

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Apr 12, 20233 min read

How marketing expertise and marketing automation helped us generate unimaginable business leads.

Everyone loves a marketing success story to implement into their own practices, but this one has a catch: you’re going to need experts,...

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Apr 12, 20233 min read

Authenticity, or AI & Automation? The blurry lines between human-powered marketing and AI tooling.

There’s no denying the endless benefits that the recent rise in AI and automation has for everyday efficiency and time management in B2B...

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Sep 8, 20226 min read

3 Things We’ve Learnt About Business and Marketing in 2022.

In this past year, we’ve sat with countless businesses and discussed their visions, goals and strategies for the years ahead. We have had...

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Aug 30, 20224 min read

THE GAME PLAN: Why it's important to break down silos between marketing and sales

So many technology companies in Australia and New Zealand (and, well… everywhere in the world) invest shit tons of money into salespeople...

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Aug 30, 20223 min read

Technology Marketing Insights: Here’s why your leads are not turning into qualified pipeline

We consistently see technology companies embark on expensive, isolated, and often unsuccessful pipeline generation initiatives through...

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